Style.am .::. the online directory of Armenian Fashion; Fashion, Fashion Shows, Fashion Designers, Fashion Events and more » Agyness Deyn http://www.style.am Style.am .::.Armenian Fashion; Fashion, Fashion Shows, Fashion Designers, Fashion Events Tue, 30 Nov 2010 20:59:56 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Agyness loves UNIQLO: Fashion http://www.style.am/fashion-blog/agyness-loves-uniqlo-fashion http://www.style.am/fashion-blog/agyness-loves-uniqlo-fashion#comments Fri, 15 May 2009 20:01:57 +0000 fakfashionspot http://www.style.am/?p=376 Agyness Deyn for UniqloThe Tokyo-based fashion chain, which earlier this year hired Sander to design a collection, has tapped Agyness Deyn to be the face of the brand’s high summer sports campaign, which will break today in Japan and June 1 in the U.S. and the U.K. “Agyness reflects a fresh, youthful and vibrant side of life, which was perfect for the campaign,” said Amy Howarth, head of press and marketing at Uniqlo in the U.K. The ads, shot in New York by photographer Dan Jackson and styled by Nicola Formichetti, show Deyn jumping around in Uniqlo’s signature brightly colored ensembles, such as pink denim shorts paired with a pink hoodie; and a royal blue T-shirt dress and matching baker boy cap. The hip, city-dwelling Deyn is in the campaign alongside Gabriel Aubry, who also happens to be Halle Berry’s boyfriend.

Agyness Deyn for UniqloHowarth declined to give details of the campaign’s budget. The ads will run in select magazines and newspapers in the U.K. and U.S., and as a poster campaign in London Underground stations through to June 28. ©wwd.com


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